IMBD profile of films similar to ours and our target audience

IMDB profile - Goodfellas

VotesAverage

Males 837572 9.2

Females 120630 8.9

Aged under 18 3523 9.3

Males under 18 3029 9.3

Females under 18 473 8.8

Aged 18-29 412614 9.2

Males Aged 18-29 354880 9.3

Females Aged 18-29 54570 8.9

Aged 30-44 410469 9.2

Males Aged 30-44 360278 9.2

Females Aged 30-44 45769 8.9

Aged 45+ 94990 9.1

Males Aged 45+ 79361 9.1

Females Aged 45+ 14224 8.9

IMDb staff 82 9.1

Top 1000 voters 908 9.0

US users 210241 9.2

Non-US users 540029 9.2

IMDb users 1200979 9.2

IMDB profile - The God Father


VotesAverage

Males 851559 9.2

Females 123081 8.9

Aged under 18 3455 9.3

Males under 18 2971 9.3

Females under 18 467 8.8

Aged 18-29 414082 9.2

Males Aged 18-29 355766 9.3

Females Aged 18-29 55177 8.9

Aged 30-44 420223 9.2

Males Aged 30-44 368775 9.2

Females Aged 30-44 46880 8.9

Aged 45+ 97496 9.1

Males Aged 45+ 81448 9.1

Females Aged 45+ 14591 8.9

IMDb staff 88 9.1

Top 1000 voters 904 9.0

US users 212888 9.2

Non-US users 547677 9.2

 IMDb users  1227521 9.2

From an analysis of the imdb profile, it is clear that we can see who our target audience is. We can see that males are far more likely to watch this film than females, and in particular it is men over the age of 30. Therefore in order to appeal to our target audience our aim will be to cast it convincingly, to match conventions and to dress our actors in a manner that is suitable for the crime fiction genre. Locations must also be picked appropriately to fit in generically, for example we will use flashy cars, suits, and perhaps even a voice over quite like pulp fiction and goodfellas.